National and international publicity:
- Announcements and disclosure in specialised and general outlets;
- Inserts in publications of the area;
- Electronic banners in partners’ sites;
- Promotional leaflets for international buyers and distribution in the principal international events with emphasis on Latin America;
- Publicity in international guides and calendars;
- Promotional leaflet for mailing to the professionals of the sector;
- Invitations for exhibitors, trade unions, trade federations, universities and technical schools
- Constant marketing mail shots to qualified addresses.
Press:
- The intense work of the press officers before, during and after the realisation of the event;
- The sending of press releases on the event, to specialised outlets and other interested editors;
- An exclusive dedicated area for the press, on the site: www.fiee.com.br and pre-registration for journalists;
- An equipped press room during the realisation of the event;
- A place for the exhibition of exhibitors' releases.